Cross Reality Expands in Europe

Press release

Malmö 26 oktober 2023

Malmö-based VR company, Cross Reality, has successfully expanded its presence in the European market through recent deals in both Germany and France. The company proudly sold its unique C.R.E.S – Cross Reality Entertainment System to two different customers with diverse interests in these countries.

One of the most captivating aspects of Cross Reality’s system is its versatility and ease of installation in various environments. It has proven to be an enticing feature for our customers. In recent cases, we have provided our system to a trampoline park in Paris and a large activity facility in Germany.

There is no doubt that Virtual Reality (VR) has gained increasing interest as a form of entertainment, especially in what we call social Virtual Reality. This means that VR experiences can be shared and enjoyed with others. Cross Reality has no ambition to compete with VR for home use. Our unique selling point is the available space for gameplay and the ability to share the experience with others, explains Patrik Zalewski, the company’s CEO.

For more information:

Patrik Zalewski, CEO and Co-founder, Cross Reality AB

Phone: +46 736-150 360



Cross Reality is a Malmö-based company that develops and sells location-based virtual reality systems for entertainment. Cross Reality’s entertainment system, C.R.E.S., includes a subscription model with several in-house developed games for up to ten participants and is also open to third-party providers. C.R.E.S. is available in a portable version and is sold to entertainment centers, amusement parks, hotels, fairs, conferences, and other entities that have the potential to create a VR area for their customers or employees. Currently, installations are present in Malmö, Helsingborg,  as well as in the countries Finland, Saudi Arabia, Kosovo, France, and Germany.

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